The popular former footballer and ink fan David Beckham has lent the works of art that are marked on his body to be the protagonists of the new UNICEF campaign that seeks to end violence against children. The David Beckham tattoos come to life in the video in which the aforementioned United Nations agency that works to defend children's rights.
The video barely lasts a minute, and during these little more than 60 seconds we will see how the ink flows down his body and the tattoos come to life to make clear the real problem of violence against children. From adults who yell at or even physically punish children. In addition, the music that is heard in the background is the lullaby "Sleep, boy", which adds a certain gloomy touch to the campaign.
David Beckham He is a UNICEF Goodwill Ambassador makes clear, once again, the commitment he assumed in 2005 when he accepted the position, he clearly states the following in the last seconds of the video: “Violence against children marks them forever. It is unacceptable. Let's finish with her ".
The former player of the Real Madrid soccer team has commented, on the other hand, the following during the presentation of the campaign:
“When I launched the 7 Fund with UNICEF, I was committed to doing everything I could to make the world a safer place for children and to speak out about issues that are having devastating consequences on children's lives. One of those themes is violence. Every five minutes, somewhere in the world, a child dies from violence. Millions more are in danger of suffering physical, emotional and sexual damage that could destroy their childhood forever ”.